MAERSK

Case study visualisation concepts

Concepts | Design | Illustration | Infographics | Guidelines | On-screen graphics

A set of sample case study visualisations and a guideline document, for Maersk to demonstrate their ‘3D Thinking’ practical methodology through the creation of further case studies.

Maersk’s ‘3D Thinking’ aims to identify, weigh up and think through the three dimensions of social, economic and environmental issues, and apply this to their everyday challenges.

The visualisations use a ‘before and after’ mechanic to show how Maersk’s approach makes a positive difference – in both increased and reduced outcomes.